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Visioning Team: Account Manager, Project Manager, UX Designer

 

Account Manager:

Responsibilities include:

  • Liason between agency and clients
  • Identify new clients and build relationships
  • Upsell products and services
  • Prepare presentations and sales pitches in collaboration with Content Writer
  • Handle client communications and write client reports
  • Work closely with Project Manager to ensure project is delivered on time and within budget
  • Inform team members of developments and feedback from clients
  • Conduct user research and gather data to assist team to make good design decisions

Creative Director Responsibilities include:

  • Translate marketing objectives into clear, creative strategies
  • Lead and direct the creative team in the production of marketing collateral

Product Management Responsibilities include:

  • Responsible for managing and implementing marketing activities through research, strategic planning, and implementation
  • As a team lead, and in collaboration with the Project Manager and UX designer, investigate and communicate gaps in the marketplace

Project Manager:

Responsibilities include:

  • Ensure all necessary deliverables are on time and on budget
  • Ensure projects align with business goals
  • Creating and communicating project plans, schedules, budgets
  • Assigning tasks and deadlines
  • Scheduling frequent check ins
  • Clearing roadblocks, escalating challenges
  • Providing status reports
  • Manage project scope
  • Collaborate with Account Manager on client proposals and quotes
  • Accountable for the success of project
  • Lead team small team including: Content Writer, Designer, Developer

Product Management Responsibilities include:

  • Accountable for the achievement of growth objectives as set out in the operating plan
  • As a Team Lead, and in collaboration with the Account Manager and UX Designer, work to assess gaps in the marketplace and communicate those gaps to entire team

Technical Team Lead Responsibilities include:

  • Work closely with developer to provide strong technical direction
  • Represent technology perspective on management team
  • Consult and coach developer on software deployment, management and operation

 

UX Designer

Responsibilities include:

  • Responsible for overall useability of the products, including experience strategy, and interaction design
  • Create user stories, personas, sitemaps, wireframes, prototypes and storyboards
  • Coordinate with designers and developers to execute and analyze design including tracking goals and Integration

Creative Director Responsibilities include:

  • Manage the creative process from concept to completion
  • Work closely with developer and designer to ensure visual communication and brand standards are met
  • Provide feedback to content writer, developer and designer
  • Manage creative team

Product Management Responsibilities:

  • As a Team Lead, and in collaboration with the Account and Project Managers, work to assess gaps in the marketplace and design products to fulfill those gaps

Designer

Responsibilities include:

Graphic Design:

  • Identity design/branding
  • Corporate communication design (internal and external)
  • Publication, Wayfinding and Package design

UI/Web Design:

  • Work with UX designer to create wireframes and prototypes
  • Design each screen according to user interaction
  • Employ responsive design to ensure maximum usability
  • Design UI elements such as buttons, icons, slider, scrollbars

Content Writer

Responsibilities include:

  • Create and gather content including photography, illustration, web links, icons, videos, social media content
  • Write, develop, edit and publish content and copy for various platforms
  • Follow brand guidelines to ensure consistent messaging within company communications
  • Conduct SEO tests and ensure optimization by updating keyword strategies and conducting SEO audits
  • Create effective email marketing campaigns
  • Manage social media accounts

Developer

Responsibilities include:

  • Front end development including coding, validation, responsive design, optimization and SEO
  • Back end development including entire application architecture, product security and stability
  • Database creation
  • Web server technologies
  • Cloud computing
  • Operating systems
  • API integration
  • Content Management system development
  • Reporting and backup technology
  • Quality Assurance testing

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1 Comment

  1. mwilson

    RACI chart looks good – except that a UX designer doesn’t usually code (and in this case, you already have the developer doing the coding).

    You’ve done a good job of assigning tasks and summarizing the roles of your team.

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